In my previous post I talked about how to make a difference and stand out by applying a little extra effort into the content of your customers quotations.
There is one more thing to consider when submitting quotations that is so easily implemented that you would be mad not to do it, and it would most certainly give you an edge over competition, and that is how you present your quotations to your customers. I submit every single one of my written quotations neatly packed into a presentation folder, the cheap off the shelf plastic type folder which you can purchase from any decent stationers (see here). I could go the full monty and get some custom printed ones with my business name splatted all over them (I may do in the future) but cost as always is at the heart of my decisions and I don’t see the benefit of changing something that seems to be working.
Anyway, regardless of the design take in account how professional you will appear when someone receives one of your quotations. You built up a good rapport with these people & expressed your knowledge when visiting their home to discuss their requirements. Now, not only have you detailed the exact works they require, outlining your estimated time lines & work task procedures all with a justified cost attached, but also sent it perfectly presented, proving once again that you are willing to put in the extra.
These customers will now, if not already, receive a few more quotes or estimates from various other tradesmen. Most of which will be nothing more than a DL sized envelope containing a single piece of paper with the works items listed besides bullet points and the price attached at the bottom.
Put yourself in these peoples shoes, who would you give your hard earned cash to, the ‘can’t be bothered’ tradesman or the tradesman who shows professionalism with everything he does?
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